'Novembeard' healthy hunter event blends beards, bucks and blood pressure checks

Contact: Suzanne Miller Allen (Blue Cross Blue Shield of Michigan), 231-649-2503 or Maia Turek (DNR), 989-225-8573
Agency: Natural Resources

Nov. 3, 2017

man with beardAs hunters prepare for the rigors of deer season, the Michigan Department of Natural Resources and Blue Cross Blue Shield of Michigan are encouraging male hunters to also set their sights on better health.

To help get the message out, the DNR and BCBSM have partnered with Jay’s Sporting Goods, Otsego Memorial Hospital and MidMichigan Health to offer free health screenings Wednesday, Nov. 8, as part of the Second Annual “Novembeard” campaign in Clare and Otsego counties.

Novembeard was created as a celebration of facial hair, hunting and health to encourage men to view the annual physical as just as important as beard and gun care. In 2016, the event attracted more than 100 people to the two Jay’s locations, and this year there is expanded capacity to meet the demand.

"By offering screenings in a convenient location for men who are preparing for hunting season and with Jay’s incentives to participate, it’s easy to take just a few minutes to ensure you are physically ready for the woods this season and beyond," said Suzanne Miller Allen, director of Community Responsibility for BCBSM, who convenes the partners annually.

Get ready and get checked. Stop by eithmen are more likely to put off regular checkupser Jay’s Sporting Goods locations Wednesday, Nov. 8, from 9 a.m. to 2 p.m. Hospital staff will offer free blood pressure checks, body composition checks and free cholesterol screenings on a first-come, first-served basis. Each store is offering free giveaways for all who participate, no purchase required, and hourly drawings for a crossbow at each location.

DNR deer specialist Chad Stewart will be at the Clare location and Conservation Officer Lt. Jim Gorno will be at the Gaylord location to answer questions about this year’s hunting season. Get the latest on regulations or just "talk shop” with these DNR experts.

Help make the event huge and hairy: Share the online DNR event via Facebook or just share your hunter’s beard at #Novembeard.

The Third Annual Novembeard events are Nov. 8 at:

  • Jay’s Sporting Goods. 1151 S. Otsego Ave. in Gaylord (partnering with Otsego Memorial Hospital)
  • Jay’s Sporting Goods, 8800 S. Clare Ave. in Clare (partnering with MidMichigan Health)

For more information, contact Suzanne Miller Allen at 231-649-2503 or smallen@bcbsm.com or Maia Turek, DNR promotions specialist, at 989-225-8573 or turekm@michigan.gov.

The Michigan Department of Natural Resources is committed to the conservation, protection, management, use and enjoyment of the state’s natural and cultural resources for current and future generations. For more information, go to www.michigan.gov/dnr.

Accompanying #Novembeard infographics are available below for download.