Growing Michigan's Future: A Guide to Marketing Your Michigan Food and Agriculture Products

This project was originally published in 2010 using a U.S. Department of Agriculture Specialty Crop Block Grant.  This webpage will assist you in accessing the resources available from the "Growing Michigan's Future: A Guide to Marketing Your Michigan Food and Agriculture Products."

If you have a printed copy of the Guide, the links at the bottom of the page may make it easier for you to access some of the websites with complex URLs referenced in the Guide. To download a copy of the Guide or individual Chapters, click on the links below. (The downloadable content below is in Adobe Acrobat PDF format. If you do not already have Acrobat installed on your computer, you can download it free here.)

Growing Michigan's Future: A Guide to Marketing Your Michigan Food and Agriculture Products

Complete 117 page Guide (PDF)
Introduction (PDF)
Chapter One - Getting Started (PDF)
Chapter Two - Producer to Consumer (PDF)
Chapter Three - Intermediate Marketing - Producer to Consumer (PDF)
Chapter Four - Market Development (PDF)
Chapter Five - Food Safety, Licensing and Labeling Regulations (PDF)
Appendices, Additional Resources (PDF)

If you would like to be informed of marketing activities offered by the Michigan Department of Agriculture & Rural Development to assist you in developing markets for your products, please enter your company information in Agri-business Food Companies Database and we will contact you as opportunities arise.

The following websites are referenced in the printed copy of the Marketing Guide but have long URLs that are difficult to type without errors.   We have created links to the appropriate websites for your convenience.

Egg Processing Licensing
www.michigan.gov/documents/mda/MDA_EggProcLicGuid8-17-10_331083_7.pdf

Farmers  Markets - MDA Licensing and Inspection
www.michigan.gov/mda/0,1607,7-125-1568_2387_46671-169339--,00.html

Farmers Market Nutrition Program
www.michigan.gov/dhs/0,1607,7-124-5454_5527-21832--,00.html

Food Labeling Guide
www.michigan.gov/documents/mda/MDA_LBLGUIDE061308draft_283638_7.pdf

How to Start an Agriculture Related Business
www.michigan.gov/mda/0,0167,7-125-1568_2388---,00.html

Michigan cities, villages and townships list
www.michigan.gov/som/0,1607,7-192-29701_31713_31714-97070--,00.html

Michigan Food Law
http://www.michigan.gov/mdard/0,4610,7-125-1568_2387_2435---,00.html

Michigan Fruit and Vegetable Processor's Guide - DNRE
www.michigan.gov/documents/deq/deq-ess-p2tas-FVGuidebook_199592_7.pdf

Putting Michigan Produce on Your Table -- How to Buy and Use Michigan Produce in Your Institutionhttp://www.mifarmtoschool.msu.edu/assets/files/Michigan_Produce
_Booklet_May%202010%20low%20res.pdf

Supplemental Nutrition Assistance Program
www.michigan.gov/mdch/1,1607,7-132-2942_4910_4921---,00.html 

Temporary Food Establishment Operations
www.michigan.gov/mda/0,0167,7-125-50772_51200_51239---,00.html

Tools for Selling to Restaurants, Retailers and Institutions
Community Involved in Sustaining Agriculture
www.buylocalfood.org/upload/resource/relationship-building%20final.pdf
www.buylocalfood.org/upload/resource/Pricing%20and%20invoicing%20final.pdf

Plan Review Service for Food Service Establishments
www.michigan.gov/mda/0,0167,7-125-50772_45851-59764---,00.html