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Step 4: Promote the Campaign

"It is better to take many small steps in the right direction than to make a great leap forward only to stumble backward." -Old Chinese Proverb

Step 4 Table of Contents

ACTION

RESOURCE

Gather promotional materials

Posters , information sheets, & related materials

New!  Flu Doesn't Fight Fair poster for HCP

Cover your cough poster for HCP

HCP: Are your vaccinations up-to-date?

Give these people flu vaccine

HCP poster

Communicate program information to staff members

Template Letter from Management

Send organization-wide e-mails & reminders

Sample E-mails 1 & 2

-Announcing Clinic Dates & Times

-CEO Urging Influenza Immunization

Communicate clinic times and offerings via organization newsletter

Sample Newsletters  1 2 , &  3

Hold a kick-off event

See  Step 3: Strategies to Improve Health Care Personnel (HCP) Vaccination

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