Clarkston High School Students Win Top Prize in Teen Safe Driving Campaign; Lamphere, Lakewood, Skyline and Carlson high schools also recognized

Contact: Kristin Allen, Michigan Office of Highway Safety Planning, allenk14@michigan.gov, 517-284-3141
Agency: State Police

May 8, 2017

Oakland County’s Clarkston High School finished first statewide in the Strive for a Safer Drive (S4SD) distracted driving campaign contest.  The first place selection recognizes the outstanding efforts of Clarkston High School students in educating their classmates about safe teen driving.

The goal of Clarkston’s campaign, You Can Be Impacted When Distracted, was to educate the student body, parents and other members of the community about the dangers of distracted driving.  Campaign highlights included outreach in homeroom classes, a drawing contest for elementary age students, a safe driving pledge and multiple guest speakers from the community.

S4SD is a program jointly supported by Ford Driving Skills for Life and the Michigan Office of Highway Safety Planning that provides funding and resources to help teens talk to teens about safe driving with the goal of reducing traffic crashes, injuries and fatalities.  Top schools are selected based on creativity, execution and compliance with the S4SD participation requirements.

Lamphere High School, also in Oakland County, placed second.  Lakewood High School in Barry County earned third place; Skyline High School in Washtenaw County took fourth place; and Carlson High School in Wayne County finished fifth.

The top five campaigns will receive a cash prize ranging from $500-$1,500.  Students from participating schools will attend a free hands-on driving clinic with professional driving instructors at the Ford Dearborn Development Center on Monday, May 15.

This school year, 50 Michigan high schools received $1,000 to create a student-led, peer-to-peer traffic safety awareness campaign.  Campaign topics included distracted driving, seat belts, underage drinking/impaired driving, speeding and winter driving.  The students conducted activities between December and March before submitting a final report.  This year’s S4SD program reached more than 54,000 students across Michigan.

Contacts:

Kristin Allen, Office of Highway Safety Planning, 517-284-3141, allenk14@michigan.gov

Nolan Katerberg, Ford Motor Company, 313-845-8740, nkaterbe@ford.com