Opportunity to sponsor Michigan Fishing Guide

Would you like to communicate with more than 1 million Michigan anglers?

The Department of Natural Resources is giving its valuable partners an opportunity to sponsor the 2022 Michigan Fishing Guide.

There are four options available in sponsoring the guide:

  1. Full-Page Sponsorship: you would receive one full-page, full-color ad space (approximately 5" x 8") in the 2022 Michigan Fishing Guide. The cost of this sponsorship is $10,000.
  2. Half-Page Sponsorship: you would receive one half-page, full-color ad space (approximately 5" x 4") in the 2022 Michigan Fishing Gide. The cost of this sponsorship is $5,000.
  3. Quarter-Page Sponsorship: you would receive one quarter-page, full-color ad space (approximately 2.4" x 4") in the 2022 Michigan Fishing Guide. The cost of this sponsorship is $2,500.
  4. Business Listing Sponsorship: you would receive one 2-inch, full-color ad space (approximately 2.4" x 4") in the 2022 Michigan Fishing Guide. The cost of this sponsorship is $500. This option is perfect for small businesses like charter operations, fishing guides, bait/tackle shops, etc. 

Ad space is limited, and ad placement is subject to review and approval by the DNR to ensure businesses, products and messages/images are consistent with DNR policies, regulations and values and are supported by the state. This sponsorship opportunity closes Nov. 30, 2021.

Sponsors will be notified within one week of the closing date; further details regarding formatting for digital ad files and submitting payment will be given at that time.

Those interested in sponsorship should fill out the sponsorship agreement form. Please sign and date the form and return by midnight on Nov. 30.

Questions regarding this sponsorship offer may be directed to Suzanne Stone. Thank you!