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Office of Outdoor Recreation Industry

Outdoor recreation plays an important and growing role in Michiganders’ quality of life, leisure time and health. The Office of Outdoor Recreation Industry – a first for our state – works with industry partners from many sectors to anticipate emerging trends, create effective policy and elevate outdoor recreation opportunities and resources across Michigan.
Contact the Office
Brad Garmon was named Director of the Office of Outdoor Recreation Industry in 2019. Learn more about Brad and his work with the DNR.
Meet the director

Michigan’s outdoor recreation manufacturers, retailers and destinations are major players in the national outdoor recreation economy. By joining the Confluence of States and signing the Accords this October, Michigan will partner with other like-minded states to support, grow and promote this significant industry. It also aligns our work with other states that value conservation and stewardship, health and wellness, and workforce and economic development.

Through participation in the National Governors Association's Outdoor Recreation Learning Network, we also will work alongside other states to learn from each other and share best practices.

Spotlight on Michigan

Culture of Innovation - Driving the Next Generation of Consumer Technologies
NMMA Features:
Thunder Bay National Marine Sanctuary

Michigan's Outdoor Recreation Industry

Great Lakes, rivers and streams, more than 8 million acres of publicly accessible lands, and 12,000-plus miles of trails – when it comes to outdoor recreation opportunities, Michigan has a lot to offer. These resources provide connections with nature, healthier lifestyles, clean air and water and a natural heritage shared across generations. They are also a vital part of Michigan’s economy with thousands of outdoor recreation industry manufacturers and retail and service-sector businesses.

63% of Michigan residents participate in outdoor recreation each year.

Communities across Michigan recognize that outdoor recreation supports health, contributes to a high quality of life and—perhaps most importantly—attracts and sustains employers and families.

In Michigan, outdoor recreation annually generates:





Outdoor Recreation Advisory Council

The Outdoor Recreation Advisory Council makes recommendations to the Office of Outdoor Recreation Industry, the DNR and MEDC on ways to improve partnerships, collaborative strategies and policies that will increase the outdoor recreation economy, employment and consumer spending, and support conservation and public recreation assets.

Outdoor Recreation Advisory Council