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In Traverse City, TentCraft, Inc. was well-versed in creating custom prints and tents for event booths and sports arenas but had never manufactured products for the healthcare or medical industry. As events nationwide were cancelled in 2020, the company realized it would need to pivot to support its workers and keep its business afloat.
Through a Pure Michigan Business Connect COVID-19 Emergency Access and Retooling Grant, it began producing tents for drive-through testing and pop-up mobile infirmaries, with orders being delivered to hospital systems as far as Texas, Massachusetts, Illinois and Pennsylvania.
"Before this crisis, TentCraft had never manufactured products for the healthcare or medical industry. The MEDC PMBC COVID-19 Emergency Access and Retooling Grant is a crucial piece of our pivot toward these new products," said Matt Bulloch, President of TentCraft. "This support allows us to keep our people employed AND helps us to produce products that are sorely needed by the frontline healthcare workers."