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Digital Toolkit

Digital Toolkit

To make college more affordable for families, grow Michigan’s talent pool, and get the state closer to achieving its Sixty by 30 goal, Governor Whitmer created the Michigan Achievement Scholarship. This new program begins with the 2023 high school graduating class.

Help us spread the word about the Michigan Achievement Scholarship to students, families and your fellow Michiganders.

Michigan Achievement Scholarship Brand Guide

Sixty by 30 logo

Flyers

Michigan Achievement Scholarship Flyer

Michigan Achievement Scholarship Flyer
Michigan Achievement Scholarship Flyer

Michigan Achievement Scholarship Flyer 2
Beca de Logros de Michigan (Michigan Achievement Scholarship Flyer)

Michigan Achievement Scholarship Flyer in Spanish
Michigan Achievement Scholarship Skills Scholarship Flyer

Michigan Achievement Skills Scholarship Flyer

Social Media Graphics

Pair these social graphics with some of the sample social media post messaging found below. 

Hashtags:

#MiAchievement
#Sixtyby30

Michigan Achievement Scholarship - michigan.gov/achievement

Social Graphic 1
Michigan Achievement Scholarship - michigan.gov/achievement

Social Graphic 2
Michigan Achievement Scholarship - michigan.gov/achievement

Social Graphic 3
Did you know 8 out of 10 graduating high school students will qualify for Michigan Achievement Scholarship?

Social Graphic 4
Did you know that 65% of eligible students will be able to attend college tuition-free?

Social Graphic 5
Did you know that you can use Michigan Achievement Scholarship up to three years at a community/tribal college or five years at a four-year college/university.

Social Graphic 6
Michigan Achievement Skills Scholarship at michigan.gov/achievement

Social Graphic 7
Michigan Achievement Skills Scholarship at michigan.gov/achievement

Social Graphic 8
Michigan Achievement Skills Scholarship at michigan.gov/achievement

Social Graphic 9

Sample Messaging

Michigan Achievement Scholarship Sample Social Posts

Social Media Posts
Michigan Achievement Scholarship Sample Email Message

Email Message

Videos

Michigan Achievement Scholarship - It's a Game Changer

Someone typing on their computer.

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Michigan Achievement Scholarship

Michigan Achievement Skills Scholarship

The Michigan Department of Treasury is not affiliated with National Merit Scholarship Corporation or its registered trademarks National Achievement®, Achievement Scholarship®, or Achievement Scholar®.