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AG's Office Sends Cease and Desist Letter to Grand Rapids Business for Online Storefront's Alleged Consumer Protection Violations

LANSING – Michigan Attorney General Dana Nessel’s office sent a cease and desist letter to a Grand Rapids-based online clothing retailer for allegedly failing to fulfill customer orders or provide requested refunds, among other violations of the Michigan Consumer Protection Act (MCPA). 

The letter was sent to Fitness Tee Co. LLC, which operates its online storefront on at least two websites, the Fitness Tee Co. and the Fitness Tee Co. Outlet.  

The Attorney General’s office received multiple complaints about the business and its products, including that the quality of the apparel was not what consumers expected; customers were unable to contact anyone at the business to address their concerns or provide requested refunds; and orders were not being fulfilled in a timely manner. 

The business owner blamed many of the issues on the COVID-19 pandemic and related operational cutbacks but admitted to accepting new orders even though others remained unfulfilled. 

“My office will continue to enforce this state’s consumer protection laws to ensure hardworking Michiganders are not taken advantage of by negligent businesses that fail to uphold their end of the transaction,” Nessel said. “Companies that deceive, mislead or otherwise prey on unsuspecting customers may find that they have become targets of the Department of Attorney General, and I encourage all consumers who have a complaint about a business to file it with my office.” 

The Attorney General’s office may file a lawsuit or seek court subpoenas to open a formal investigation and gather more information about the company’s business operations. The state and business could also enter into an assurance of voluntary compliance, which is a tool provided for in the MCPA that allows the dispute to be settled outside of court. 

Click here to view a copy of the cease and desist letter

Throughout National Consumer Protection Week and the entire month of March, consumers can follow along on the Department’s FacebookTwitter and Instagram pages for daily consumer protection information.   

Your connection to consumer protection is just a click or phone call away. Consumer complaints can be filed online at the Attorney General’s website, or by calling 877-765-8388. 


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