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Labor and Economic Opportunity

Retail Marketing Program

retail marketing student standing next to cash register

Program Description
CTI’s Retail Marketing Program operates the Eagle Shack, the on-campus store. Students learn hands-on customer service/personal selling, cash handling, inventory control, merchandizing, and promotion/advertising in a real-life setting. They also receive training in National Retail Skill Standards for loss prevention and safety procedures.

Job Options

  • Stock Clerk
  • Cashier
  • Sales Associate
  • First-Line Supervisor

Depending on skills, ability, & interests, students can participate up to 3 terms.

Job Outlook 
Job opportunities increase with completion of training. Starting pay may range from the current minimum wage to a higher amount depending on the location of the job.


  • Average verbal and math skills
  • Average clerical perception
  • Low to fair manual dexterity
  • Effective interpersonal skills
  • Ability to multi-task
  • Ability to perform precision work
  • Likes to work with people

Students who most closely match the U.S. Department of Labor occupational profile for a Cashier are accepted for enrollment.

Please review the 2019 – 2020 Retail Marketing Curriculum Guide for more detailed information.