Mentoring Cheerleader/Champion Materials

Coach/AD email ask Use this  email template to request the assistance of a coach or athletic director to support your mentoring program and the Coaches’ Challenge

Coach/AD approach letter Use this customizable letter  to request the assistance of a coach or athletic director to support your mentoring program and the Coaches’ Challenge

Request form Include this request form with your letter to coaches or athletic directors to to secure the commitment to the Coaches’ Challenge.  Customize this form with your program’s logo and contact information.  

Phone script Making a phone call or having a meeting with a coach or athletic director? These talking points will provide you with script to ask for their involvement in the Coaches’ Challenge

Coaches’ PSAs Do you have a local coach that is willing to record PSAs for your program? We have customizable scripts available for both 15 and 30 second advertisements. Use these PSAs on your local radio stations or you can ask to have one played at halftime during local football games

PSAs (non-coach) Do you have a local athletic director or community leader that is willing to record PSAs for your program? We have customizable scripts available for both 15 and 30 second advertisements. Use these PSAs on your local radio stations or you can ask to have one played at halftime during local football games

Mentor Michigan Talking Points Here are some talking points that can be used when talking about or promoting the Coaches’ Challenge with local media, coaches, program directors, and community leaders. These are reference points only, and they can be adapted for a less scripted phone conversation or to use in crafting your own media releases or engagement pieces.

Overview of Campaign Long-form detail of Coaches’ Mentoring Challenge for reference

Press release Want to spread the word about your programs’ involvement in the Coaches’ Challenge?  Here’s a ready to use press release.  Just insert your programs’ information and send it to your local media outlets.  

Social media banner - for use on website, facebook page, or other online sites

Coaches’ Challenge Logos - for use with branding materials with Coaches’ Challenge to help spread awareness and tie your materials to the campaign

Lloyd Carr PSAs (videos) - for distribution in your community to local television outlets

Social media blurbs - Use Facebook, Twitter, and more to spread the Coaches’ Challenge message on social media.  These customizable messages will help you promote the Challenge.

Small media pics - smaller scale images for easier upload and smaller sized media requirements (e.g.: in a Facebook post)

Email signatures - use these in your email signatures, or customize them with your programs’ information, to assist in highlighting the Challenge