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Market Development

We provide market development support to farm and food business clients, including:

  • Offering buyer-supplier networking opportunities.
  • Coaching Michigan farmers and food businesses on marketing strategies, sales pitches, and supply chain coordination to reach new markets.
  • Incentivizing values-aligned procurement plans among key food service institutions across the state.
  • Improving market education for prospective buyers and consumer groups.
  • Facilitating mentorship and partnership opportunities.

More information about how you can connect with our team will be coming soon!