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Let's lure in more bookings!
Let’s get more people charter fishing on the Great Lakes of Michigan! The charter fishing industry is critical to Michigan’s economy and produces thousands of jobs across the state. These marketing materials have been crafted for you to make spreading the word easy. The goal is to get you more business.
Among the materials are a reference guide on how to use social media, including a posting calendar with prewritten messages and images to share. Also included are prerecorded videos to share on social media and a document on how to create in-the-moment reaction videos while clients are catching fish or talking about the great day they had. In addition, you’ll find a one-page flyer that can be distributed at events or local businesses — consider posting those at tourist hot spots in your area. Lastly, there are sample email messages for sending to current, past or potential customers to encourage booking trips.
You know firsthand how special time on the water with friends, family and fish can be. By adding these marketing materials to your tackle box, you’ll be able to catch more customers!
Social media is a key way to educate individuals who are looking to book a fishing trip. Being active and engaging on social media can help you attract new customers.