Skip to main content

Vendor Plus Certification

Introducing the WIC Vendor+ certification program

Michigan WIC is excited to launch the Vendor+ certification program — an opt-in opportunity designed to help grocery stores and vendors enhance the WIC shopping experience for both customers and staff.

Through personalized training, tailored materials and in-store support, the Vendor+ program empowers stores to create smoother, more consistent and welcoming WIC transactions. Our goal is simple: to support vendors with the tools and guidance they need to succeed.

Join us in strengthening the WIC community—one positive shopping experience at a time. Click below to apply for certification.